Media Management
Unit–I ( media management )
Management–Definition & Concept
Principles and Needs of Management
Management Functions
Ownership patterns in media
The inflow of capital into Indian media
Unit-II
Structure and functioning of radio and television channel
Role of editorial, technical, marketing, and HR sections Recruitment, hiring, and training of staff
Unit-III
Media marketing techniques
Ad collection and corporate strategies
Space and time selling
Unit-IV
Introduction to media houses: Times group, Hindustan Times group, Pioneer group, Express group, Hindu Group, India Today group, Bhaskar group, Jagran group, Sahara group, Tribune group, Malayalam Manorama group, Enadu group, Aanand Bazar Patrika Group, Rajasthan Patrika group. Prasar Bharti, Zee Networks, Star India, NDTV group, Enadu Group, Sun Network, TV18 and other media groups. Media as an industry & profession.
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Frequently Asked Questions
WHAT ARE THE REQUIREMENTS FOR ADMISSION TO MASS COMMUNICATION AND JOURNALISM ?
The requirement for the mass communication and journalism course is a 12th pass. You have 50% in 12th for admission. There are no other requirements for mass communication and journalism.
WHAT CAREER PATHS CAN GRADUATE STUDENTS AFTER A DEGREE IN MASS COMMUNICATION AND JOURNALISM?
After graduate in mass communication and journalism degree you have many options to do in mass communication. You have done postgraduate in mass communication and journalism. You have many options in postgraduate. You are doing a postgraduate in one stream. You also doing a job after mass communication and journalism.
HOW MUCH TIME WE HAVE TAKEN IN MASS COMMUNICATION AND JOURNALISM COURSE?
We have taken 3 years when we doing graduation in mass communication and journalism. When we doing post-graduation in mass communication and journalism we have 2 year time.
ARE THERE OPPORTUNITIES FOR INTERNSHIPS OR PRACTICAL PROGRAMS?
They have many options for internships. We have done internships in newspapers, radio, television channels, etc. They have many more places we have doing internships.
ARE THERE CAREER SERVICES OR JOB PLACEMENTS AVAILABLE IN MASS COMMUNICATION AND JOURNALISM COURSE?
There are many career services and job placements available in this. We have many options for job placements. we have many options for a job. Some jobs are given below:-
Reporter, Anchor, Editor, Sub-editor, Chief-editor, Cameraman, RJ, Radio Scrip writer etc.
WHAT INDUSTRIES OR SECTORS TYPICALLY HIRE MASS COMMUNICATION AND JOURNALISM GRADUATE STUDENTS?
Some industries or sectors typically hire mass communication and journalism graduate students. Some industries or sectors that have this student this sectors are:- Newspaper groups, News Channel groups, Radio groups, Research groups, etc.